Sales Trigger: Tesser $4.5M Seed Round

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🚀 Battle Card: Tesser

Quick trigger:

👤 Decision Maker in the News

Geetha Panchapakesan, CEO 📧 geetha@tesser.xyz

💡 Why It Matters

This Tesser sales trigger underscores soaring demand for compliant stablecoin rails in traditional finance. → Source

🎯 Core Pain Point

Missing compliant blockchain rails

Slow stablecoin payments integration

💰 What to Pitch

Primary: Full-stack stablecoin payments platform (ideal for this Tesser sales trigger) → Rapid, compliant stablecoin integration

Expansion: Custom compliance & risk modules → Scalable risk management and reporting

🗺️ Quick Context

HQ: New York, NY

Employees: ≈ 20

Rev: ≈ $500K

Website: tesser.xyz

🤼 Competitive Intel

*Which other vendors you’ll probably face to win Tesser’s business.*

Fireblocks — Digital assets custody & payments

Unique edge: MPC-based secure vault
Evaluated by CTO & Head of Ops for institutional security

Circle — Stablecoin issuance & treasury

Unique edge: USDC issuer & compliance APIs
Evaluated by CFO & Legal for regulatory coverage

Anchorage Digital — Fiat on/off ramp & custody

Unique edge: Charter bank custody & DeFi access
Evaluated by Head of Payments for bank-grade compliance

Paxos — Stablecoin issuance platform

Unique edge: Regulated trust charter & tokenization
Evaluated by VP of FinTech for compliance controls

✅ Do-Now Checklist

Connect with all decision makers on LinkedIn (links above)

Generate email + DM referencing this Tesser sales trigger with the Copy-My-Prompt block (Step 7) and send first touch

Schedule follow-ups in CRM (Day 3 & Day 10)

Next Step

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🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑Full-stack stablecoin payments platform❑
PROOF_METRIC  = ❑≈ TBD❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Geetha
COMPANY     = Tesser
DEPT        = ≈ TBD
SIZE        = ≈ 20
BOTTLENECK  = Missing compliant blockchain rails
EVENT       = Lands $4.5M Seed Round
DETAIL      = Lands $4.5M seed round
PAIN        = Slow stablecoin payments integration
SRC         = https://vcnewsdaily.com/tesser/venture-capital-funding/fllzmzsvtx
SIM_CO      = Fireblocks
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ 50
EMP_EST     = ≈ 20
REV_EST     = ≈ $500K

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ 20-person ≈ TBD

Geetha—noticed your ≈ TBD team is ≈ 20.

That’s when Missing compliant blockchain rails slows growth.

We helped Fireblocks fix this with Full-stack stablecoin payments platform.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ 50.

DM ≤45 words, TONE:
Saw your post about Lands $4.5M seed round — Slow stablecoin payments integration.  
Full-stack stablecoin payments platform. ≈ TBD.  
Quick chat?