Torus Utility Trigger: Power Your Pipeline
Bill Comeau just became Torus’s Chief Utility Officer. Pitch hybrid flywheel-battery solutions. Unlock new utility budgets. Fuel your pipeline and close commission-worthy deals.
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🚀 Battle Card: Torus
Quick trigger:
👤 Decision Maker in the News
- Bill Comeau, Chief Utility Officer · 🔗 LinkedIn
💡 Why It Matters
- This Torus sales trigger marks the ramp-up of utility integration for hybrid flywheel-battery tech, unlocking new program budgets. → Source
🎯 Core Pain Point
- Maintaining grid stability amid rising demand and renewable integration
- Delivering scalable, cost-effective energy storage solutions
💰 What to Pitch
- Primary: Hybrid inertial flywheel-battery systems → Instant frequency & voltage stabilization with sustained energy support
- Expansion: Utility partnership programs → Co-development of grid integration frameworks and resilient capacity
🗺️ Quick Context
- HQ: Salt Lake City, UT, USA
- Employees: ≈ 150
- Rev: ≈ $50 M
- Website: torus.co
🤼 Competitive Intel
Which other vendors you’ll probably face to win Torus’s business.
Sales
- Salesforce — CRM
- Unique edge: Platform scalability
- Evaluated by VP Sales for forecasting
- HubSpot — CRM & Inbound Marketing
- Unique edge: Integrated sales-marketing workflows
- Evaluated by Demand Gen lead
- Outreach — Sales Engagement
- Unique edge: Sequence automation
- Evaluated by SDR Manager
Marketing
- Marketo — Marketing Automation
- Unique edge: Advanced campaign orchestration
- Evaluated by CMO for lead nurturing
- Pardot — B2B Marketing Automation
- Unique edge: Native Salesforce integration
- Evaluated by Marketing Ops
- Eloqua — Marketing Automation
- Unique edge: Enterprise scalability
- Evaluated by Digital Marketing Director
Ops & Supply Chain
- SAP SCM — Supply Chain Management
- Unique edge: End-to-end global planning
- Evaluated by VP Ops
- Oracle SCM — Supply Chain Suite
- Unique edge: Fully integrated ERP
- Evaluated by Supply Chain Director
- Kinaxis — Supply Chain Planning
- Unique edge: Real-time scenario analysis
- Evaluated by Ops Manager
✅ Do-Now Checklist
Connect with Bill Comeau on LinkedIn (link above)
Reference this Torus sales trigger in your first email and DM
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Stay ahead of every Torus sales trigger and news that moves pipeline.
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑❑
OFFER_BRIEF = ❑hybrid inertial flywheel-battery systems for grid stabilization❑
PROOF_METRIC = ❑millions saved❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Bill
COMPANY = Torus
DEPT = Utility
SIZE = ≈ TBD
BOTTLENECK = Maintaining grid stability
EVENT = Bill Comeau appointed as Chief Utility Officer
DETAIL = advance utility partnerships
PAIN = Maintaining grid stability amid rising demand and renewable integration
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251103577224&div=41152219
SIM_CO = ≈ TBD
WIN_METRIC = ≈ TBD
NEXT_SIZE = ≈ TBD
EMP_EST = ≈ 150
REV_EST = ≈ $50M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ TBD-person Utility
Bill—noticed your Utility team is ≈ TBD.
That’s when Maintaining grid stability slows growth.
We helped ≈ TBD fix this with hybrid inertial flywheel-battery systems for grid stabilization.
Result: ≈ TBD.
Quick call?
PS—next bottleneck hits ≈ TBD.
DM ≤45 words, TONE:
Saw your post about advance utility partnerships — Maintaining grid stability amid rising demand and renewable integration.
hybrid inertial flywheel-battery systems for grid stabilization. millions saved.
Quick chat?