Trigger Alert: ImpactCom Taps Jonny Swift as President

🚀 Battle Card: Impact Communications, Inc.

• Jonny Swift, President · 🔗 [LinkedIn](https://www.linkedin.com/in/swiftjonny/)

• This Impact Communications, Inc. sales trigger signals a push for scaling digital communications and ops efficiency. → Source

• Scaling integrated marketing & PR operations

• Ensuring service excellence under new leadership

• Primary: Digital marketing automation → Streamlined campaign delivery

• Expansion: Predictive analytics tools → Data-driven client engagement

• HQ: Leawood, KS

• Employees: ≈ 45

• Rev: ≈ $8 M

• Website: [impactcommunications.org](https://www.impactcommunications.org/)

🤼 Competitive Intel

• Workday — HRIS / Talent Management
• Unique edge: Unified core HR + finance
• Evaluated by President for workforce planning

• BambooHR — HRIS
• Unique edge: SMB-friendly UX
• Evaluated by HR for onboarding efficiency

• Greenhouse — Recruiting / ATS
• Unique edge: Structured hiring workflows
• Evaluated by Talent Acquisition for recruitment ROI

• Lattice — Performance Management
• Unique edge: Continuous feedback cycles
• Evaluated by HR & Ops for culture engagement

• Asana — Project Management
• Unique edge: Workload & timeline visualization
• Evaluated by Ops for cross-team collaboration

• Monday.com — Work OS
• Unique edge: Highly customizable dashboards
• Evaluated by PMO for workflow automation

• Smartsheet — Work Management
• Unique edge: Spreadsheet familiarity + scalability
• Evaluated by Ops for complex project tracking

• Jira — Issue & Project Tracking
• Unique edge: Agile methodology support
• Evaluated by IT & Ops for software initiative oversight

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑❑
OFFER_BRIEF   = ❑digital marketing automation platform❑
PROOF_METRIC  = ❑30% time saved❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Jonny
COMPANY     = Impact Communications, Inc.
DEPT        = Ops & Supply Chain
SIZE        = 45
BOTTLENECK  = Scaling integrated marketing & PR operations
EVENT       = Appoints Jonny Swift as New President
DETAIL      = Appoints Jonny Swift as New President
PAIN        = Ensuring service excellence under new leadership
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250926978412&div=41152219
SIM_CO      = ≈ TBD
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ 45
REV_EST     = ≈ $8 M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: 45-person Ops & Supply Chain

Jonny—noticed your Ops & Supply Chain team is ≈ 45.

That’s when Scaling integrated marketing & PR operations slows growth.

We helped ≈ TBD fix this with digital marketing automation platform.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about Appoints Jonny Swift as New President — Ensuring service excellence under new leadership.  
digital marketing automation platform. 30% time saved.  
Quick chat?```