Pipeline Pulse: Triton Digital CRO Alert
Triton Digital just tapped Sharon Taylor as CRO. Streamline your global pipeline and boost programmatic ad revenue. Next touch checklist inside.
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🚀 Battle Card: Triton Digital
Quick trigger:
👤 Decision Maker in the News
- Sharon Taylor, Chief Revenue Officer · 🔗 LinkedIn
💡 Why It Matters
- This Triton Digital sales trigger underscores the need to streamline global client acquisition to capitalize on market momentum. → Source
🎯 Core Pain Point
- Implementing scalable global sales processes
- Driving high-margin programmatic ad revenue
💰 What to Pitch
- Primary: CRM Automation & Analytics → Accelerate deal velocity across regions
- Expansion: Programmatic Ad Ops Platform → Boost ad yield & streamline ad management
🗺️ Quick Context
- HQ: New York, NY
- Employees: ≈ 250
- Rev: ≈ $60 M
- Website: tritondigital.com
🤼 Competitive Intel
Which other vendors you’ll probably face to win Triton Digital’s business.
- Salesforce — CRM / Revenue Cloud
- Unique edge: End-to-end sales & revenue management at scale
- Evaluated by CRO & VP Sales for global CRM needs
- HubSpot — Marketing Automation
- Unique edge: All-in-one inbound marketing & CRM integration
- Evaluated by Dir. Marketing for lead gen ROI
- Marketo (adobe.com) — Marketing Automation
- Unique edge: Advanced segmentation & campaign orchestration
- Evaluated by Demand Gen & MarOps for scale
- Oracle Eloqua — Marketing Cloud
- Unique edge: Enterprise integrations & data-driven campaigns
- Evaluated by IT & Marketing Ops for compliance
✅ Do-Now Checklist
Connect with all decision makers on LinkedIn (links above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Get intel on every Triton Digital sales trigger daily—no fluff, all pipeline.
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑<your company>❑
OFFER_BRIEF = ❑CRM Automation & Analytics platform❑
PROOF_METRIC = ❑30% higher quota attainment❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Sharon
COMPANY = Triton Digital
DEPT = Revenue
SIZE = ≈ 30
BOTTLENECK = implementing scalable global sales processes
EVENT = Appointment of Sharon Taylor as Chief Revenue Officer
DETAIL = your appointment as CRO
PAIN = scaling sales processes globally
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250806567971&div=41152219
SIM_CO = Podbean
WIN_METRIC = 40% faster deal velocity
NEXT_SIZE = ≈ 50
EMP_EST = ≈ 250
REV_EST = ≈ $60M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈ 30-person Revenue
Sharon—noticed your Revenue team is ≈ 30.
That’s when implementing scalable global sales processes slows growth.
We helped Podbean fix this with CRM Automation & Analytics platform.
Result: 40% faster deal velocity.
Quick call?
PS—next bottleneck hits ≈ 50.
DM ≤45 words, TONE:
Saw your post about your appointment as CRO — scaling sales processes globally.
CRM Automation & Analytics platform. 30% higher quota attainment.
Quick chat?```