Battle Card: Unmind’s $26M Growth Trigger
Unmind just scored $26M to turbocharge AI mental health. Grab this battle card: decision maker, pain points, pitch hooks & a do-now checklist to ignite your pipeline & close deals.
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🚀 Battle Card: Unmind
Quick trigger:
👤 Decision Maker in the News
- Dr. Nick Taylor, Co-Founder & CEO 📧 nick@unmind.com
💡 Why It Matters
- This funding round accelerates deployment of proactive, AI-driven mental health tools to meet rising demand for comprehensive EAP solutions. → Source
🎯 Core Pain Point
- Lack of centralized, AI-guided mental health support
- Difficulty measuring ROI of employee well-being programs
💰 What to Pitch
- Primary: AI-powered mental health platform → Boost employee productivity & retention
- Expansion: Data & analytics suite → Demonstrate program ROI & scale
🗺️ Quick Context
- HQ: Ridgewood, NJ, US
- Employees: ≈ 200
- Rev: ≈ $30M
- Website: https://unmind.com/
🤼 Competitive Intel
Which other vendors you’ll probably face to win Unmind’s business.
- Lyra Health — Digital mental health platform
- Unique edge: Extensive provider network & direct therapy
- Evaluated by HR & CFO for cost-per-member
- Modern Health — Employee well-being
- Unique edge: Personalized coaching at scale
- Evaluated by VP People Ops for engagement metrics
- Ginger — On-demand mental health
- Unique edge: 24/7 text-based coaching
- Evaluated by Chief People Officer for accessibility
- Spring Health — Data-driven mental health
- Unique edge: Precision care with predictive analytics
- Evaluated by Head of People Analytics for ROI tracking
✅ Do-Now Checklist
Connect with Dr. Nick Taylor on LinkedIn and mention the Unmind sales trigger
Generate email + DM with the Copy-My-Prompt block (Step 7) referencing the Unmind sales trigger
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY = ❑❑
OFFER_BRIEF = ❑AI-powered mental health platform❑
PROOF_METRIC = ❑≈50% boost in engagement❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Nick
COMPANY = Unmind
DEPT = ≈ TBD
SIZE = ≈200
BOTTLENECK = lack of centralized, AI-guided mental health support
EVENT = $26M growth capital
DETAIL = $26M growth capital round
PAIN = difficulty measuring ROI of employee well-being programs
SRC = https://vcnewsdaily.com/unmind/venture-capital-funding/wxsqrwzmfv
SIM_CO = ≈ TBD
WIN_METRIC = ≈30% uptick in program utilization
NEXT_SIZE = ≈500
EMP_EST = ≈200
REV_EST = ≈$30M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈200-person ≈ TBD
Nick—noticed your ≈ TBD team is ≈200.
That’s when lack of centralized, AI-guided mental health support slows growth.
We helped ≈ TBD fix this with AI-powered mental health platform.
Result: ≈30% uptick in program utilization.
Quick call?
PS—next bottleneck hits ≈500.
DM ≤45 words, TONE:
Saw your post about $26M growth capital round — difficulty measuring ROI of employee well-being programs.
AI-powered mental health platform. ≈50% boost in engagement.
Quick chat?