Urgent Deal Trigger: DataDome Names CCO

🚀 Battle Card: DataDome

• Leta Amburgey, Chief Customer Officer · 🔗 LinkedIn

• Spotting this DataDome sales trigger helps you engage CCO-led initiatives early, optimizing fraud protection ROI across business units → Source

• Escalating fraud and bot attacks disrupting revenue, marketing, operations, and CX

• Difficulty capturing full value from existing fraud protection investments

• Primary: Customer Success Platform → Accelerate onboarding, adoption, and ROI measurement

• Expansion: AI-driven Customer Analytics → Predict churn and drive proactive interventions

• HQ: New York, NY

• Employees: ≈ 200

• Rev: ≈ $50 M

• Website: datadome.co

🤼 Competitive Intel

• Gainsight — Customer Success Platform
• Unique edge: Enterprise-grade lifecycle orchestration
• Evaluated by CCO & VP Customer Success

• Totango — Customer Success Platform
• Unique edge: Outcome-based segmentation
• Evaluated by Dir. Customer Operations

• ChurnZero — Customer Success Analytics
• Unique edge: Real-time churn alerts
• Evaluated by Head of Customer Insights

• ClientSuccess — Customer Success Platform
• Unique edge: Simple expansion workflows
• Evaluated by Sales & Customer Success Teams

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑AI-driven Customer Success Platform❑
PROOF_METRIC  = ❑15% retention uplift❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Leta
COMPANY     = DataDome
DEPT        = Customer Success
SIZE        = 25
BOTTLENECK  = rising churn
EVENT       = new CCO appointment
DETAIL      = your appointment as CCO
PAIN        = optimizing customer retention & ROI
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250910585181&div=41152219
SIM_CO      = Tripadvisor
WIN_METRIC  = 15% retention uplift
NEXT_SIZE   = 50
EMP_EST     = ≈ 200
REV_EST     = ≈ $50 M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: 25-person Customer Success

Leta—noticed your Customer Success team is ≈ 25.

That’s when rising churn slows growth.

We helped Tripadvisor fix this with AI-driven Customer Success Platform.

Result: 15% retention uplift.  
Quick call?

PS—next bottleneck hits ≈ 50.

DM ≤45 words, TONE:
Saw your post about your appointment as CCO — optimizing customer retention & ROI.  
AI-driven Customer Success Platform. 15% retention uplift.  
Quick chat?