Veradigm Sales Trigger: New CEO Don Trigg Unleashes Analytics Budget
Veradigm taps Don Trigg as CEO. He’s primed to fund clinical quality analytics & admin automation. Fuel your pipeline, score the next deal, boost commission.
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🚀 Battle Card: Veradigm
Quick trigger:
👤 Decision Maker in the News
💡 Why It Matters
- New CEO with deep Cerner and apree health chops is laser-focused on clinical quality, data-driven growth and operational efficiency. This Veradigm sales trigger signals budget openness for analytics & automation. → Source
🎯 Core Pain Point
- Delivering measurable clinical quality improvements at scale
- Streamlining administrative workflows across platforms
💰 What to Pitch
- Primary: Clinical Quality Analytics Suite → accelerate care effectiveness
- Expansion: Administrative Automation Tools → cut overhead by 20%
🗺️ Quick Context
- HQ: Chicago, IL
- Employees: ≈ 1,200
- Rev: ≈ $150 M
- Website: veradigm.com
🤼 Competitive Intel
*Which other vendors you’ll probably face to win Veradigm’s business.*
- Epic Systems — EHR / Interoperability
- Unique edge: Dominant hospital EMR footprint
- Evaluated by CIO & CTO for scalability
- Cerner — EMR / Data Services
- Unique edge: Deep clinical workflows
- Evaluated by VP Ops & IT for integration
- athenahealth — Cloud EHR / RCM
- Unique edge: Robust billing automation
- Evaluated by CFO & Dir. Finance for ROI
- Allscripts — Practice Mgmt / Clinical
- Unique edge: Customizable modules
- Evaluated by CHRO & COO for flexibility
- NextGen Healthcare — Ambulatory EHR
- Unique edge: Specialty-specific templates
- Evaluated by VP Clinical & Practice Leads
✅ Do-Now Checklist
Connect with Don Trigg on LinkedIn (link above)
Craft email + DM referencing this Veradigm sales trigger and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
Next Step
Maximize every Veradigm sales trigger—no fluff, all pipeline.
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🧠 Copy My Prompt for Personalized Cold Outreach
────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY =
OFFER_BRIEF = ❑Clinical Quality Analytics Suite❑
PROOF_METRIC = ❑20% reduction in cost of care❑
CTA_STYLE = ❑quick_call❑
TONE = ❑friendly❑
────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME = Don
COMPANY = Veradigm
DEPT = Executive
SIZE = ≈8
BOTTLENECK = scaling analytics to improve clinical outcomes
EVENT = Don Trigg’s appointment as CEO
DETAIL = appointment as CEO
PAIN = delivering measurable clinical quality improvements at scale
SRC = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250818949079&div=41152219
SIM_CO = Cerner
WIN_METRIC = 20% reduction in cost of care
NEXT_SIZE = ≈20
EMP_EST = ≈1200
REV_EST = ≈150M
────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.
EMAIL (keep breaks):
Subject: ≈8-person Executive
Don—noticed your Executive team is ≈8.
That’s when scaling analytics to improve clinical outcomes slows growth.
We helped Cerner fix this with Clinical Quality Analytics Suite.
Result: 20% reduction in cost of care.
Quick call?
PS—next bottleneck hits ≈20.
DM ≤45 words, TONE:
Saw your post about appointment as CEO — delivering measurable clinical quality improvements at scale.
Clinical Quality Analytics Suite. 20% reduction in cost of care. Quick chat?