VideoAmp Sales Trigger: Jon Steinlauf Board Hire Fuels Pipeline

Jon Steinlauf joins VideoAmpโ€™s board. Prime time to pitch data integration & cross-platform analytics. Ramp up pipeline and commission.

Published on


Do not index
Do not index

๐Ÿš€ Battle Card: VideoAmp

Quick trigger:
ย 
๐Ÿ‘ค Decision Maker in the News
ย 
๐Ÿ’ก Why It Matters
  • This VideoAmp sales trigger delivers premium client-side leadership straight to the board, supercharging their ad measurement roadmap. โ†’ Source
ย 
๐ŸŽฏ Core Pain Point
  • Cross-platform measurement complexity
  • Scaling transparent currency across publishers
ย 
๐Ÿ’ฐ What to Pitch
  • Primary: Enterprise data integration solution โ†’ accelerated AWS Clean Rooms deployment & iron-clad privacy governance
  • Expansion: Cross-platform analytics add-on โ†’ deeper audience insights & new revenue streams
ย 
๐Ÿ—บ๏ธ Quick Context
  • HQ: Los Angeles, CA / New York, NY
  • Employees: โ‰ˆ 500
  • Rev: โ‰ˆ $75 M
ย 

๐Ÿคผ Competitive Intel

Top challengers youโ€™ll face to win VideoAmpโ€™s business.
ย 
  • Nielsen โ€” Cross-Platform Measurement
    • Unique edge: Industry currency with global ratings
    • Evaluated by CEO & Board for market credibility
  • Comscore โ€” Audience & Advertising Analytics
    • Unique edge: Multi-screen audience segmentation
    • Evaluated by CMO for digital footprint insights
  • Adobe Analytics โ€” Digital & OTT Insights
    • Unique edge: Seamless Adobe Experience Cloud integration
    • Evaluated by CTO for tech stack compatibility
ย 

โœ… Do-Now Checklist

Connect with Jon Steinlauf on LinkedIn (link above)
Draft intro email with data integration pitch referencing this VideoAmp sales trigger
Log outreach and schedule follow-ups in CRM (Day 3 & Day 10)
ย 

Next Step

Always be first on the next VideoAmp sales triggerโ€”no fluff, all pipeline. Subscribe to NewsletterForLeads
ย 

๐Ÿง  Copy My Prompt for Personalized Cold Outreach

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
โœ๏ธ YOUR COMPANY
โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
OUR_COMPANY   = โ‘โ‘
OFFER_BRIEF   = โ‘Enterprise data integration solutionโ‘
PROOF_METRIC  = โ‘880% YoY growthโ‘
CTA_STYLE     = โ‘quick_callโ‘
TONE          = โ‘punchyโ‘

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
๐Ÿ“Œ TARGET COMPANY
โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
NAME        = Jon
COMPANY     = VideoAmp
DEPT        = Board of Directors
SIZE        = 8
BOTTLENECK  = cross-platform measurement complexity
EVENT       = Board appointment
DETAIL      = appointed Jon Steinlauf to Board of Directors
PAIN        = scaling transparent currency across publishers
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250915757930&div=41152219
SIM_CO      = Warner Bros. Discovery
WIN_METRIC  = 30% higher ROI
NEXT_SIZE   = 20
EMP_EST     = 500
REV_EST     = $75M

โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
TASK FOR CHATGPT
โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€โ”€
Validate any โ‰ˆ guesses via SRC.
Role: โ€œNewsletterForLeads SDR-Assistโ€.

EMAIL  (keep breaks):
Subject: 8-person Board of Directors

Jonโ€”noticed your Board of Directors team is โ‰ˆ 8.

Thatโ€™s when cross-platform measurement complexity slows growth.

We helped Warner Bros. Discovery fix this with Enterprise data integration solution.

Result: 30% higher ROI.  
Quick call?

PSโ€”next bottleneck hits โ‰ˆ 20.

DM โ‰ค45 words, TONE:
Saw your post about appointed Jon Steinlauf to Board of Directors โ€” scaling transparent currency across publishers.  
Enterprise data integration solution. 880% YoY growth. Quick chat?

Join other 3200+ marketers now!

Ready to take the next big step for your business?

Subscribe