Westcliff Athletics Alert

🚀 Battle Card: Westcliff University

• Cesar Rivas-Sandoval, Athletics Director · 🔗 [LinkedIn](https://www.linkedin.com/school/westcliff-university/)

• As a Westcliff University sales trigger, this hire underscores the push to scale sports operations and boost student-athlete outcomes. → Source

• Scaling program management and operational oversight across 350-athlete roster

• Integrating academic and athletic performance tracking systems

• Primary: Athletic Program Management Platform → Streamlined operations, real-time compliance

• Expansion: Student Engagement & Performance Analytics → Improved academic-athletic outcomes

• HQ: Irvine, CA

• Employees: ≈ 500 staff & faculty

• Rev: ≈ $100 M tuition-driven

• Website: [Westcliff University](https://www.westcliff.edu/)

🤼 Competitive Intel

• Workday — HCM / HRIS
• Unique edge: Unified HR, payroll, talent management
• Evaluated by VP HR & CFO for integration depth

• UKG — Workforce Management
• Unique edge: Advanced scheduling and time tracking
• Evaluated by HR Director for compliance features

• ADP — Payroll & Risk Management
• Unique edge: Robust payroll services and reporting
• Evaluated by CFO & HR Director for reliability

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑Athletic Program Management Platform❑
PROOF_METRIC  = ❑30% reduction in management overhead❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Cesar
COMPANY     = Westcliff University
DEPT        = Athletics
SIZE        = 350
BOTTLENECK  = Scaling program management and operational oversight across 350-athlete roster
EVENT       = Appointment of Cesar Rivas-Sandoval as Athletics Director
DETAIL      = appointed as new Athletics Director
PAIN        = difficulty integrating academic and athletic performance tracking
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250930184468&div=41152219
SIM_CO      = ≈ TBD
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ 500
EMP_EST     = ≈ 500
REV_EST     = ≈ $100M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: 350-person Athletics

Cesar—noticed your Athletics team is ≈ 350.

That’s when Scaling program management and operational oversight across 350-athlete roster slows growth.

We helped ≈ TBD fix this with Athletic Program Management Platform.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ 500.

DM ≤45 words, TONE:
Saw your post about appointed as new Athletics Director — difficulty integrating academic and athletic performance tracking.  
Athletic Program Management Platform. 30% reduction in management overhead. Quick chat?