Xsolla Japan Sales Trigger: Eiko Kokubun

Tap into Japan’s $20B gaming market. Leverage Eiko Kokubun’s Xsolla appointment with pitches for payments, fraud protection & global distribution.

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🚀 Battle Card: Xsolla

Quick trigger: Utilize this Xsolla sales trigger to drive pipeline in Japan.
 
👤 Decision Maker in the News
 
💡 Why It Matters
  • Japan is the world’s third-largest gaming market; this Xsolla sales trigger gives you a clear entry point into dozens of potential developer accounts. → Source
 
🎯 Core Pain Point
  • Navigating Japanese payment & regulatory systems
  • Monetizing games globally from Japan HQ
 
💰 What to Pitch
  • Primary: Xsolla Payments & Fraud Protection → Secure, localized transactions for Japanese gamers
  • Expansion: Xsolla Global Distribution & Marketing → Accelerate global reach and UA
 
🗺️ Quick Context
  • HQ: Los Angeles, CA
  • Employees: ≈ 600
  • Rev: ≈ $100 M
 

🤼 Competitive Intel

Which other vendors you’ll probably face to win Xsolla’s business.
 
  • AdyenPayment Processing
    • Unique edge: Direct acquiring in Japan
    • Evaluated by Finance for lower fees
  • StripePayment Gateway
    • Unique edge: Developer-friendly API
    • Evaluated by IT for integration speed
  • PayPalDigital Wallet
    • Unique edge: Consumer trust & brand recognition
    • Evaluated by Marketing for UX familiarity
  • BraintreeIn-App Payments
    • Unique edge: Seamless mobile SDK
    • Evaluated by Product & Mobile Ops for user experience
 

✅ Do-Now Checklist

Connect with all decision makers on LinkedIn (links above)
Generate email + DM with the Copy-My-Prompt block (Step 7) and send first touch
Schedule follow-ups in CRM (Day 3 & Day 10)
 

Next Step

Never miss a Xsolla sales trigger—no fluff, all pipeline. Subscribe to NewsletterForLeads
 

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑   ❑
OFFER_BRIEF   = ❑Localized payment processing & compliance solution❑
PROOF_METRIC  = ❑40% faster payment settlement❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Eiko
COMPANY     = Xsolla
DEPT        = Japan
SIZE        = ≈ TBD
BOTTLENECK  = ≈ TBD
EVENT       = Hidetaka Kokubu appointed as Head of Japan
DETAIL      = Hidetaka Kokubu's appointment as Head of Japan
PAIN        = navigating Japanese payment & regulatory systems
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250907348708&div=41152219
SIM_CO      = ≈ TBD
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ 600
REV_EST     = ≈ $100M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.
Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person Japan

Eiko—noticed your Japan team is ≈ TBD.

That’s when ≈ TBD slows growth.

We helped ≈ TBD fix this with Localized payment processing & compliance solution.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about Hidetaka Kokubu's appointment as Head of Japan — navigating Japanese payment & regulatory systems.  
Localized payment processing & compliance solution. 40% faster payment settlement.  
Quick chat?

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