Yuma Derm Pipeline: Nurse Hire Sales Trigger

🚀 Battle Card: Integrated Dermatology of Yuma

• Kiran Dhillon, Family Nurse Practitioner

• This Integrated Dermatology of Yuma sales trigger shows a strategic hire to boost patient capacity for medical and cosmetic services in Southwest AZ. → Source

• Surge in local patient demand requires rapid provider scaling

• Need to optimize onboarding and scheduling to maintain patient experience

• Primary: Healthcare staffing automation → Accelerate provider hiring by 50%

• Expansion: Practice management platform → Streamline billing & appointments

• HQ: Yuma, AZ

• Employees: ≈ 20

• Rev: ≈ $5 M

• Website: idermyuma.com

🤼 Competitive Intel

• Greenhouse — Recruiting / ATS
• Unique edge: Candidate sourcing engine
• Evaluated by HR Lead & Office Manager

• iCIMS — Recruiting / ATS
• Unique edge: Scalable enterprise workflows
• Evaluated by VP Ops for compliance

• BambooHR — HRIS / Onboarding
• Unique edge: User-friendly onboarding suite
• Evaluated by HR Director for usability

• Workday — HCM / Talent Management
• Unique edge: Unified HR and finance modules
• Evaluated by CFO for integration

• Ceridian — Payroll / HR
• Unique edge: Real-time payroll & workforce analytics
• Evaluated by Finance & HR for reporting

✅ Do-Now Checklist

Next Step

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑NewsletterForLeads❑
OFFER_BRIEF   = ❑Healthcare staffing automation❑
PROOF_METRIC  = ❑50% faster hiring❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Kiran Dhillon
COMPANY     = Integrated Dermatology of Yuma
DEPT        = HR
SIZE        = 20
BOTTLENECK  = rapid provider scaling
EVENT       = Welcomes Family Nurse Practitioner Kiran Dhillon
DETAIL      = Welcomes Family Nurse Practitioner Kiran Dhillon
PAIN        = Surge in local patient demand requires rapid provider scaling
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20250827084979&div=41152219
SIM_CO      = Dermatology Associates of Westlake Village
WIN_METRIC  = 50% faster hiring
NEXT_SIZE   = ≈ 40
EMP_EST     = ≈ 20
REV_EST     = ≈ $5M

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: 20-person HR

Kiran Dhillon—noticed your HR team is ≈ 20.

That’s when rapid provider scaling slows growth.

We helped Dermatology Associates of Westlake Village fix this with Healthcare staffing automation.

Result: 50% faster hiring.  
Quick call?

PS—next bottleneck hits ≈ 40.

DM ≤45 words, TONE:
Saw your post about Welcomes Family Nurse Practitioner Kiran Dhillon — Surge in local patient demand requires rapid provider scaling.  
Healthcare staffing automation. 50% faster hiring.  
Quick chat?