Zayo Battle Card: Integration Pipeline Trigger

Zayo taps Chris Brown as COO to accelerate fiber integration. Target ops pain, pitch your platform, boost pipeline, and close quota-driving deals fast.

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🚀 Battle Card: Zayo

Quick trigger:
 
👤 Decision Maker in the News
 
💡 Why It Matters
  • This Zayo sales trigger highlights leadership realignment to boost operational rigor as the company integrates Crown Castle’s Fiber Solution Business and scales its 19.1 M fiber-mile network → Source
 
🎯 Core Pain Point
  • Integrating Crown Castle’s Fiber Solutions quickly and efficiently
  • Scaling operations to meet surging demand across 400+ global markets
 
💰 What to Pitch
  • Primary: Operational Excellence Platform → Accelerate integration timelines & reduce downtime
  • Expansion: Advanced Network Management Services → Proactive visibility & higher network reliability
 
🗺️ Quick Context
  • HQ: Denver, CO
  • Employees: ≈ 3,500
  • Rev: ≈ $2.4 B
 

🤼 Competitive Intel

Which other vendors you’ll probably face to win Zayo’s business.
 
  • CiscoNetwork Infrastructure
    • Unique edge: Broad portfolio with global managed services
    • Evaluated by VP Ops & IT for carrier-grade reliability
  • CienaOptical Networking
    • Unique edge: High-capacity DWDM solutions for long-haul fiber
    • Evaluated by Network Architects for scalability
  • NokiaPacket Routing & Switching
    • Unique edge: Integrated IP/Optical platforms with automation
    • Evaluated by COO & Dir. Engineering for deployment speed
  • JuniperRouting & Security
    • Unique edge: AI-driven operations & security integration
    • Evaluated by IT Security & VP Ops for unified management
  • ADVAEdge & Cloud Connectivity
    • Unique edge: Software-defined networking for flexible edge deployments
    • Evaluated by Dir. NetOps for cost-effective edge scaling
 

✅ Do-Now Checklist

Connect with Chris Brown on LinkedIn (link above)
Reference this Zayo sales trigger in your outreach to tie your solution to their ops priorities
Draft and send first-touch email + DM focused on operational integration wins
Schedule follow-ups in CRM (Day 3 & Day 10)
 

Next Step

Get intel like this daily to power your pipeline. Subscribe to catch the next Zayo sales trigger—no fluff, all pipeline. Subscribe to NewsletterForLeads
 

🧠 Copy My Prompt for Personalized Cold Outreach

────────────────────────────
✏️ YOUR COMPANY
────────────────────────────
OUR_COMPANY   = ❑<your company>❑
OFFER_BRIEF   = ❑Accelerate fiber integration & scaling operations❑
PROOF_METRIC  = ❑≈ TBD❑
CTA_STYLE     = ❑quick_call❑
TONE          = ❑friendly❑

────────────────────────────
📌 TARGET COMPANY
────────────────────────────
NAME        = Chris
COMPANY     = Zayo
DEPT        = Ops & Supply Chain
SIZE        = ≈ TBD
BOTTLENECK  = Integrating Crown Castle’s Fiber Solutions quickly and efficiently
EVENT       = Zayo Appoints Chris Brown as President and Chief Operating Officer
DETAIL      = Appoints Chris Brown as President and Chief Operating Officer
PAIN        = Integrating Crown Castle’s Fiber Solutions quickly and efficiently
SRC         = http://cts.businesswire.com/ct/CT?id=ftfLlWd9aZbF2NXfwppam3Bd664=&newsLang=en&newsId=20251016004448&div=41152219
SIM_CO      = ≈ TBD
WIN_METRIC  = ≈ TBD
NEXT_SIZE   = ≈ TBD
EMP_EST     = ≈ 3,500
REV_EST     = ≈ $2.4B

────────────────────────
TASK FOR CHATGPT
────────────────────────
Role: “NewsletterForLeads SDR-Assist”.

Validate any ≈ guesses via SRC.

EMAIL  (keep breaks):
Subject: ≈ TBD-person Ops & Supply Chain

Chris—noticed your Ops & Supply Chain team is ≈ TBD.

That’s when Integrating Crown Castle’s Fiber Solutions quickly and efficiently slows growth.

We helped ≈ TBD fix this with Accelerate fiber integration & scaling operations.

Result: ≈ TBD.  
Quick call?

PS—next bottleneck hits ≈ TBD.

DM ≤45 words, TONE:
Saw your post about Appoints Chris Brown as President and Chief Operating Officer — Integrating Crown Castle’s Fiber Solutions quickly and efficiently.  
Accelerate fiber integration & scaling operations. ≈ TBD.  
Quick chat?

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